Episode 383: Pete Croatto

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By Brendan O’Meara

It’s always nice when you can have a guest back on the show. We have many repeat offenders here at CNF Pod HQ. Because a writing career is so damn fluid, and a podcast conversation is just a snapshot in time, having a writer back on the show is a chance to talk about that glacial evolution.

And so Pete Croatto (@petecroatto) is back after nearly three years (it’s his third trip to the show) following the publication of his wonderful book From Hang Time to Prime Time. It’s a book about the birth of the modern NBA. It’s a must have for the basketball fan in your life. Is there anything better than unwrapping a hard-cover book on a gift-receiving holiday?

Pete is in the in-between stages. He is/was conflicted about what writing his first meant. Did it mean he would be invited to write the next one? No. Would it be some career-defining apotheosis? Hell, no. Rather, the book merely exists on the continuum on his career as a freelance writer of great sports journalism, but also think pieces on the media, and stuff for trade magazines and copy editing. Gone are the days where you can solely freelance longform journalism and have enough money to … let’s just say live.

So this was a great conversation about that post-book (specifically post-first-book time) and what that means. We talk about the book or various pieces being keys to open doors for ourselves, but also people arriving behind us. The book as business card, and the frustratingly slow nature of gradual improvement and mastery.

I really think you’ll dig it.

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